When the Saturn brand was launched, it quickly gained a following among motorists seeking a car that was both dependable and inexpensive. Customers who loathed the exercise of dickering over price also liked Saturn's no-haggle merchandising.
But the small car once envisioned as a worthy competitor to Japanese imports appears destined for the General Motors scrap heap.
Fortunately, GM's announcement of the Saturn phase-out won't mean a loss of jobs at the company's Fairfax plan in Kansas City, Kan.
To read the complete editorial, visit The Kansas City Star.