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Economy

In fighting the bank, persistence and pressure can pay off

Dave Lieber - Fort Worth Star-Telegram

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July 09, 2010 03:21 PM

How does one woman, 93 years old, living in a nursing home and suffering from dementia, fight back against a large financial institution like GE Money?

It fell to the woman's daughter, Jan O'Dell of Hurst, to try to help her mother with the dilemma.

O'Dell played it nice enough. She followed GE Money's rules. She contacted "General Correspondence" four times and "Presidential Complaints" once to try to get her mom a refund.

"I have not received a response from anyone at GE Money other than computer-generated form letters that do not address my issue," she said, appealing to The Watchdog for help.

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"No one at GE Money seems to be listening or to care about their elderly customer who did not intend to incur or who cannot afford to pay exorbitant charges and who cannot speak for herself," she said.

O'Dell had read my June 27 report about an 82-year-old Fort Worth woman who had fought for months to get back $477 she had overpaid to GE Money. She finally got action because she copied me on her correspondence with GE Money and also threatened to contact the Better Business Bureau. Good pressure points.

But there's an even better way to fight back that's one click of the mouse away. I want to tell you about that, and about what happened with O'Dell's mom.

Two years ago, her mother bought a hearing aid through a promotion offering no interest if the bill was paid off in a set time. She promised to pay $3,400 within 18 months and made minimum payments until March, when she had a stroke that left her debilitated and blind.

The elderly woman didn't know what a lot of Americans are learning now about last year's "no interest for six months" deals. If you don't pay the item off by the deadline, you're billed the full interest for the previous months.

And making minimum payments is not the way to pay the item off.

With her mom incapacitated, the daughter did not realize that the final payment for the promotion was due.

"It was an oversight on my part," O'Dell said. "My mother had full intention of paying the entire balance in April, but she was unable to do so or to tell me to do this."

The next bill was a shocker, showing all the interest now owed: $1,200.

The family fretted, contacted a lawyer, then finally paid the full amount out of fear of additional finance charges.

After they asked The Watchdog for help, I contacted GE Money.

The company then called the family and sent a $1,200 refund check last week.

GE Money spokeswoman Cristy Williams said the issue had been that, under federal privacy rules, only the elderly mother was eligible to speak on behalf of the account. While the family presented paperwork granting O'Dell power of attorney, GE Money "interpreted" the document "as a one-time authorization" to enter the account, Williams said.

Additional communication with the family was denied after that -- an apparent company error.

Read more of this story at Star-Telegram.com

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