October 14, 2011 12:24 PM

Breast cancer fundraisers: Think before you buy pink

It's Breast Cancer Awareness Month, and that means a proliferation of pink. But for many it's also a time to exercise caution. Just because an item is pink or has a pink ribbon on it doesn't always mean a portion of the sales goes to a breast cancer organization, said Kim Irish, a program manager for San Francisco-based Breast Cancer Action.

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