Obama, First Lady to make a health care push with 'moms' in the Oval

McClatchy Washington BureauDecember 18, 2013 

President Obama and First Lady Michelle Obama will meet with a group of moms in the Oval Office today as part of an ongoing White House effort to champion the Affordable Care Act.

The group will be joined by White House senior advisor Valerie Jarrett, who chairs the White House Council on Women and Girls.

Jarrett said some of the moms have young adults on their plans, others had pre-existing conditions and were unable to get coverage before the law's passage. One mom, she said at a breakfast sponsored by Politico, is going door to door, "encouraging people to sign up."

The White House says several of the moms are helping lead outreach efforts to inform friends and neighbors about the health care law and the group will discuss what the White House says is the "critical role that moms are playing in helping their families and communities access quality, affordable health care by encouraging their adult children, family members and peers to sign up for coverage."

Women and younger people are a key demographic for the administration's push to get more people familiar with the health care law.

The First Lady will also participate in interviews with national African American radio hosts Yolanda Adams, Al Sharpton, and Joe Madison to encourage families to sign up for the health care law. Her interviews are part of a broader effort by the White House to encourage African Americans to get covered. The administration has been working with a number of groups to boost sign ups among young adults -- a critical part of the law's ultimate success.

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